Who I Am
My name is Jose Nunez. And for a while, life got the best of me.
After getting laid off, I found myself bouncing between jobs just trying to stay afloat. I had just become a father. I was doing everything I could to support my family, but somewhere in the middle of that grind, I stopped showing up for myself. Like so many others, I kept saying, “I’ll get back on track when things calm down.”
But here’s the truth: life doesn’t slow down. You have to decide when enough is enough.
Over the course of two years, I gained 60 pounds. Not overnight, just slowly and silently. One skipped workout, one late meal, one excuse at a time. I wasn’t lazy. I wasn’t weak. I was simply doing what so many hardworking people do when they’re overwhelmed: I put myself last.
Eventually, I reached a point where I didn’t recognize the man in the mirror. I was exhausted, not just physically, but mentally. Tired of the cycle. Tired of starting over. Tired of hiding behind good intentions and bad habits.
So I made a decision.
No more waiting. No more starting over next week. I created a system that fit my schedule, my responsibilities, and my life.
And in just two months, I lost 36 pounds.
Not through motivation, but through structure. Not through hacks, but through habits. I didn’t chase perfection. I focused on consistency.
That’s when Overcoming Failure was born.
Why I Built This
Overcoming Failure isn’t a fitness trend. It’s a system for real people with real responsibilities.
This brand was built for those who’ve failed before but aren’t ready to give up. For the parents balancing everything. For the people navigating career changes, stress, self-doubt, and everyday survival. For anyone who’s looked in the mirror and said, “I want more,” but didn’t know where to start.
Here’s the good news: you don’t need a perfect life to create progress.
I built Overcoming Failure to deliver structure without the stress. Custom meal plans based on the foods you already enjoy. Workout routines that fit your reality, whether you’re at home, at the gym, or in between. Grocery lists that make prep simple. Tools that build confidence. And a mindset that holds you accountable.
This isn’t a one-size-fits-all program. This is a personalized solution built by someone who’s lived it.
Because failure isn’t the end. It’s the beginning if you’re willing to respond.
And if you’ve read this far, I already know one thing about you: you’re not done yet.
Let’s turn that decision into results.